Eastern India's Only Petrochemicals
Project
Haldia Petrochemicals Limited (HPL)
is now ready to commission its Naphtha Cracker Unit as part of its scheduled
commissioning of all process plants prior to commercial production. The
mega US $ 1.5 billion integrated greenfield petrochemicals complex is one
of the largest joint venture projects in the country today. It is also
Eastern India's only petrochemicals project.
With HPL's commissioning, Eastern
India can now look forward to a new economic and industrial resurgence
around plastics processing. The Company's production of over 600,000 tonnes
per annum of polymers with the world's most advanced technology sourced
from leaders such as Montell and Mitsui will provide the raw materials
for this industry. Till date, one of the main reasons for the poor development
of plastics processing as well as a correspondingly low per capita plastics
consumption in the region has been the lack of raw materials.
HPL's Business Development Group
and Application Research and Development Centre are working in tandem to
expand capacity in Eastern India's plastic processing industry, while providing
quality technical services in product applications and trials. The Company's
marketing efforts are focussed on promoting the business opportunities
in plastics, both at a regional as well as a national level, especially
since the demand for plastics is registering an industry growth rate of
15% every year.
Today plastics are a vital part
of our daily lives and the list of different uses and products keeps growing
in so many different ways. Indeed, there is room to grow because India's
per capita consumption of plastic products is just 2.8 kg. per annum compared
to a world average figure of 18 kg. In four years, the domestic demand
will be doubling from 1.8 million TPA to over 3 million TPA in 2001...a
growth rate of 75%. Indeed, Eastern India's growth rate in plastics consumption
is 1.5 times the national growth rate.
New Business Opportunities
in Polymer Conversion
The plastic downstream industries
based on HPL raw materials that have potential for success in both the
domestic and the export markets are many. The novelty and unique qualities
of newer products in comparison with conventional products in the market
would be key deciding factors for setting up new industries. Among the
products with significant market potential in the Eastern Region are :
LLDPE : Liquid Packaging
(Multi - Layer and Mono Layer Film), Cling Film, Lamination Film, Shrink
Film, Garbage Bags, Cable Coating, Synthetic Paper, Injection Moulded Products,
Pipes for Drip Irrigation, Agricultural film.
HDPE : Crates and Bins, Moulded
Luggage, Bottle Caps, Toys, Ropes, Nets, Barrels, Jerry Cans, Tarpaulins,
Houseware, Containers, Pipes for Water/Gas, Pallets, Liners, Bottles.
PP : BOPP Film, TQ Film,
Carpet Backing, Fibre and Filament, Non-Wovens, Furniture, Ropes, woven
sack, Geotextiles, Automobile Components, Thermoware, Houseware, Medical
and Healthcare products, Crates, Pallets, Stretch and Blow Moulded Containers.
HPL Support Services For
Downstream Investors Business Development Cell
To assist both existing converters
as well as new entrepreneurs in setting up plastic industries with market
potential in the Eastern Region, HPL has a special Business Development
Cell which motivates enquiries from potential downstream investors through
interpersonal contact programmes, participation at industry fairs and also
though presentations at workshops and seminars.
The assistance available from HPL's
Business Development Cell for setting up new industries includes :
-
Information on market, machinery,
product technology etc. for potential investors.
-
Identification of selected products
with market relevance for India and the Eastern Region.
-
Preparation of Market Studies
and Feasibility Reports on the selected products.
-
Identification of types and sources
(Domestic and International) of plastic processing machinery.
-
Assessment of Term Loans/Working
Capital requirements with Financial Institutions and Banks.
Application Research And Development
Centre
Haldia Petrochemicals Limited also
has an Application Research and Development Centre at Salt Lake, near Calcutta
for research and for application development. The research wing looks into
the development of polyolefin grades that suit both traditional as well
as new applications. The technical services team provides customised problem
solving assistance, material selection and process optimisation.
Assistance available from
ARDC :
-
Information on all polymers produced
by HPL
-
Information on processability
of materials including demonstration
-
Technical service to customers
-
New application development
-
Quality analysis and compliance
to standards
-
Development of new products through
studies on blends and compounds
-
Advice on process technologies/techniques
Haldia Petrochemicals Limited has assisted
in setting up around 95 projects for plastics processing, in Eastern India.
This has resulted in 80,000 MTA capacity addition and covers products as
diverse as housewares, blow moulded containers, rotomoulded products, pens,
masterbatch and cable compounds.
A significant achievement has been
the decision of Nilkamal Plastics to set up a new plastics processing unit
in West Bengal. Such a decision points to the positive, investment-friendly
attitude of the Government of West Bengal. Nilkamal's successful venture
in West Bengal, relying on HPL for raw materials, will be a great advertisement
to draw other downstream investors to Eastern India.
HPL'S COMPETITIVE EDGE
Haldia Petrochemicals Limited is
entering as a new player in the market with speciality grade products offering
distinct process advantages.
LLDPE : HPL's LLDPE production
will be using the advanced Spherilene Gas Phase Process under license from
Spherilene SPA (Italy), a Montell subsidiary. Among the Spherilene plants
in the world which are operational today, excluding Montell's Pilot Plant
at Ferrara in Italy, are the Montell Plant at Lake Charles in Louisiana,
USA, two Daelim Plants at Yochen, South Korea and two plants in Brazil.
HPL's LLDPE will offer speciality
Film Grades with the following qualities :
-
HP C4 and HP Quattro Grades
-
Easier Processability
-
Higher Dart Impact Strength and
Mechanical Performance
-
Higher heat seal strength
-
Excellent, Clarity (Especially
HP Clarity Grades)
-
Bimodality, resulting in a better
balance of performance and properties
PP : HPL's Polypropylene production
will be using Spheripol Gas Phase Process under license from Tecnimont
SPA (Italy) which is also a Montell subsidiary. This is a two-stage hybrid
process. The first stage is the liquid phase for Homopolymerisation and
the second is the gas phase for Copolymerisation. Its high yield/high selectivity
catalyst only needs to be used at a ratio of 1 kg catalyst to 30,000 kg
PP, which eliminates the need to remove catalyst residues.
Spheripol PP produces a
highly versatile product mix
-
High Quality Commodity Grades
-
Speciality Grades such as :
-
Controlled Rheology Copolymers
-
Very High Impact Copolymers
-
High clarity Random Copolymers
-
Extrusion Coating Grades
HDPE : HPL produce HDPE and MDPE
grades using the Spherilene Swing Process and the Mitsui Chemicals Slurry
Process. The product mix will include grades to suit a wide variety of
applications : injection moulding, blow moulding, pipes, telecom cable
insulation, raffia, high strength blown film, etc.
To familiarise customers with the
new product grades, the company has undertaken market seeding activities
with imported raw material from the technology licensors over the last
two years. The objective : motivate established converters, diversifiers
and entrepreneurs to regard HPL as a reliable supplier of international
standards, committed to providing technical support and assistance to downstream
investors.
Haldia Petrochemicals Complex
A Naphtha-based Petrochemicals Complex,
consisting of an Olefins Complex with a Naphtha Cracker of 420 KTA
Ethylene capacity, Butadiene Extraction Unit of 65 KTA capacity, Benzene
Extraction Unit of 60 KTA capacity and a Hydrogenated Pyrolysis Gasoline
Unit of 117 KTA capacity; Polymer Plants consisting of a LLDPE Swing Plant
of 225 KTA capacity, HDPE of 200 KTA capacity and Polypropylene of 210
KTA capacity. The Technology suppliers are :
| ABB Lumus Global |
Naphtha Cracker Unit |
| BASF- |
Butadiene Extraction Unit |
| IFP |
PGH Plant |
| Lurgi |
Benzene Extraction Unit |
| Montell |
Polypropylene |
| Montell |
LLDPE/HDPE |
| Mitsui |
HDPE |
The Polymer Units use latest bi-modal
technologies with capabilities to produce a wide range of Polymers including
several speciality grades. Utilities and Offsites Facilities have been
integrated across the Complex to optimise the costs. Steam, Power and Nitrogen
supplies are provided through Captive facilities.
Technology
Process technologies have been accessed
from leading Licensors in the world. The Licensor for the Naphtha Cracker
Unit is the leading provider of technology for Liquid Crackers. In the
case of Polymers, Polypropylene Plant has the most widely used Spheripol
gas phase process, using a high yield/high selectivity catalyst. The product
range is versatile with a product mix from high quality commodity grades
to speciality grades such as :
-
Controlled Rheology Copolymers
-
Very High Impact Copolymers
-
High Clarity Random Copolymers
-
Extrusion Coating Grades
The LLDPE Swing Plant will be using
advanced Spherilene gas phase process. The product range will include speciality
film grades, like "high performance" grades which combine to a large extent
the characteristics of conventional LLDPE and LDPE film grades. The bi-modal
process provides a better balance of performance and product properties.
The HDPE technology is a slurry
process which is also capable of producing MDPE grades. The product mix
will cater to the entire range of applications, from normal grades of Injection
Moulding, Blow Moulding, etc., to high molecular weight - high density
grades for films, blow moulding, etc.
Status
The construction of the Complex
has been completed and the Utilities and Offsites Facilities are fully
operational to support the commissioning of the process Units, which are
in progress. The entire Facility is due to be operational by end March
2000.
Marketing
The marketing vision of the Company
is "to develop a deep understanding of customer needs and changing trends
to provide leading edge products and services that deliver value and benefit
to the customers". The Company proposes to differentiate itself through
focussed customer development, management and service. The Company has
already set up Regional Offices in Mumbai, Chennai and Delhi, apart from
Calcutta, and Branch Offices all over the country to service these regions.
Market Seeding, with the Polymer Grades which the Company will be producing,
has been in progress over the last few months.
An Applications Research and Development
Centre has been set up in Calcutta with full-blown facilities, not only
to develop newer and relevant market-oriented product applications, but
also to provide technical services to the Processing Industry. The Development
Centre is being manned by highly experienced professionals who have extensive
knowledge of the Plastics Processing Industries in the country.
IT Facilities
The Company is putting in place
a state-of-the-art globally proven Information Technology solution to integrate
and support all its business processes. The IT programme is built around
SAP R/3 implementation with appropriate Middlewares to integrate the Process
and Business Applications. A Campus Network, based on ATM technology, with
fibre optic cables, has been set up integrating all the Process and other
applications.
Social Development Initiatives/Infrastructure
The Company has set up a full-fledged
Rehabilitation Colony for the displaced persons and have also commenced
implementation of various socially and economically relevant programmes
in Haldia. The objective is to enhance the primary rehabilitation focus
of compensation and homestead relocation with a new focus on income generation,
coupled with social adjustment to progressive urbanisation and industrialisation
in the area. The Company has also played a key role in the start of a school
by Bharatiya Vidya Bhawan.
The Company is setting up a modern
and aesthetically designed Township for its employees over a 200 acre plot.
It will be self-contained with all amenities and facilities for meaningful
social interaction and recreation for the families.
Plastics Industry in the
New Millennium
With the commissioning of several
Petrochemicals Complexes in the West, North and East in the last one year,
the Plastics Processing Industry in the country is moving from a supply-driven
mode to a demand-driven one. Even though the Plastics Industry is projected
to maintain the present growth rate of 15% CARG or even higher, the availability
of raw materials will out-strip the demand. The focus of the Industry should,
therefore, be to develop newer consumer-oriented applications and exploitation
of substitutional potential of conventional materials like, wood, glass,
etc., with plastics. While doing so, the Industry has to focus on the improvement
of "quality of life" through acquisition of newer processing technologies
which can ensure both quality and affordability. Agriculture is one the
most important aspects of our economy and there is huge potential for applications
in water management, irrigation and food processing. It will play a significant
role in the development of the rural economy which is an essential pre-requisite
for ensuring a high GDP growth with attendant growth for all sectors including
this Industry. The Petrochemical Industry, therefore, has a very important
role to play in the development of newer and more versatile products and
applications.
The country's export of plastics
goods is about 2% of the total production of Polymers, compared to 13%
of that of China. There is a vast potential in this direction and the Industry
has to focus on expanding the export base.
The Industry has to be environmentally
conscious and has to operate its Plants in a most environmentally friendly
and responsible manner. Apart from, this, the Industry has to play a key
role in the dissemination of knowledge in the use of plastics, its relevance
vis-a-vis energy economics and educate the discerning public and help them
to properly evaluate the information/disinformation being propagated regarding
the environmental hazards of plastics.
The Indian Plastics Industry is
well set on a high growth path and this can be achieved only by responsible
participation of all the players in the Industry.
PLANT CAPACITIES
|
Plants
|
Capacity
|
Technology/Licensor
|
| Nephtha Cracker (Ethylene) |
420,000 TPA |
ABB Lummus, USA |
| PP |
210,000 TPA |
Montell, Italy |
| LLDPE/HDPE (Swing) |
225,000 TPA |
Montell, Italy |
| HDPE |
200,000 TPA |
Mitsui, Japan |
| Butadiene |
74,250 TPA |
BASF, Germany |
| Pyrolysis Gasoline Hydrogenation |
117,400 TPA |
IFP, France |
| Benzene |
77,050 TPA |
Lurgi, Germany |
|
| Nitrogen Plant |
9000 NM3 |
Praxair (Built/Own/Operate) |
| Combined Cycle Co-Generation
Power Plant |
116 MW |
Joint Venture (HPL & L&T
: HPL Cogeneration Ltd) |
|
| LSTK Constructors |
Units |
| Toyo Engineering Corporation,
Japan |
Naphtha Cracker |
| Daelim Engineering Company, Korea |
PP |
| Daelim Engineering Company, Korea |
HDPE |
| Tecnimont, Italy |
LLDPE |
| Lurgi, Germany |
Pyrolysis Gasoline Hydrogenation |
| Lurgi, Germany |
Benzene Extraction |
| Lurgi, Germany |
Butadiene Extraction |
|
|